muSOAing for 9/4/10 – BigData with Exadata

Oracle’s exadata offering for Big Data Analytics should qualify as a true Datawarehousing appliance. It is a very tightly married combination of an Oracle/Sun Server with some customized version of an Oracle DB instance. Though not much is known about the architecture of the database itself, it must be some self contained distributed version of Oracle.

They are making some interesting claims such as using the same DB instance as both an OLTP and an OLAP (Big Data Analytics and BI) data store. This is the most interesting part. Other details such as, whether this appliance can be purchased, what are the interfaces and APIs into it (suspect that it is still SQL and PL/SQL) were not mentioned.

The interesting part is how is Oracle going to compete with existing offerings and who will be their target market.

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